Tay Guan Hin

Tay Guan Hin, or ' Guan' as people know him, is a former tank mechanic, and the creative chairman of BBDO Singapore. He is also the founder and GCCO of TGH Collective. As a former regional CCO in J Walter Thompson Asia Pacific, Guan has helped Shell, Johnson & Johnson, Abbott, P&G, HSBC, Unilever and other global brands to improve market share and solve complex business challenges. He operates well within this complexity, always matching flawless execution with inspiring creative ideas and...See more

Tay Guan Hin, or ' Guan' as people know him, is a former tank mechanic, and the creative chairman of BBDO Singapore. He is also the founder and GCCO of TGH Collective. As a former regional CCO in J Walter Thompson Asia Pacific, Guan has helped Shell, Johnson & Johnson, Abbott, P&G, HSBC, Unilever and other global brands to improve market share and solve complex business challenges. He operates well within this complexity, always matching flawless execution with inspiring creative ideas and staying true to the brand's DNA. See less