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Jean-Manuel Izaret

Jean-Maneul Izaret (JMI) is the Global Leader of BCG's Marketing, Sales, and Pricing Practice. Before joining BCG in 1997, he received a PhD from École Centrale in Paris. As a Bruce Henderson Institute Fellow, he has studied pricing model innovations in technology, biopharma, industrial goods, financial services, and consumer services. He also explored how pricing and economic models could help solve issues such as education and climate-change mitigation. JMI lives in Berkeley, California.

Jean-Manuel Izaret's Featured Books

Game Changer: How Strategic Pricing Shapes Businesses, Markets, and Society Game Changer: How Strategic...

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