Jason Magidson

Jason Magidson engages people who use things -- for example, products, services, systems and processes -- in order to make them better. The inspiration for this book was that most innovation comes from the "usage experience." Jason reasoned that if life is the source of ideas, life is also the source of funny things that simply happen to people. He felt that it would be neat to gather a lot of funny stories in one place. Jason has also written for publications including Harvard Business Review...See more

Jason Magidson engages people who use things -- for example, products, services, systems and processes -- in order to make them better. The inspiration for this book was that most innovation comes from the "usage experience." Jason reasoned that if life is the source of ideas, life is also the source of funny things that simply happen to people. He felt that it would be neat to gather a lot of funny stories in one place. Jason has also written for publications including Harvard Business Review and is coauthor of the book Idealized Design. See less