James Webb Young
James Webb Young was a driving force behind the creation of the modern advertising industry, and is one of advertising's most honored educators and practitioners.
James Webb Young was a driving force behind the creation of the modern advertising industry, and is one of advertising's most honored educators and practitioners. See less
James Webb Young's Featured Books
James Webb Young book reviews
-
A technique for producing ideas
Timeless classic
by ProfFox, Apr 27, 2007
I've ben working in advertising and marketing for over 30 years and have read this small, yet powerful book numberous times. In fact, my recent purchase is the fourth copy that I have owned.
Jim ... Read More