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Blog

Avi Santo

Avi Santo is Professor and Chair of the Department of Communication at the University of North Carolina, Chapel Hill, USA.

Avi Santo book subjects

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Avi Santo's Featured Books

Making Media Work: Cultures of Management in the Entertainment Industries

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Point of Sale: Analyzing Media Retail

Point of Sale: Analyzing...

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Selling the Silver Bullet:...

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Configuring the Field of Character and Entertainment Licensing: The Licensing Expo and Other Sites of IP Management

Configuring the Field of...

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