Leading his readers on a voyage through the visual shorthand of modern life, the author argues that we are relying less on words for navigating the world than on images and graphic devices. This sourcebook shows the attempts of designers to condense words and data down to their simplest equivalents. It illustrates the familiar, the peculiar and the confusing visual language that we are asked to interpret (symbols, graphs and charts, maps) mixed up with the more graphic examples of data storage and identification that are ...
Read More
Leading his readers on a voyage through the visual shorthand of modern life, the author argues that we are relying less on words for navigating the world than on images and graphic devices. This sourcebook shows the attempts of designers to condense words and data down to their simplest equivalents. It illustrates the familiar, the peculiar and the confusing visual language that we are asked to interpret (symbols, graphs and charts, maps) mixed up with the more graphic examples of data storage and identification that are read not by humans but by machines (barcodes, magnetic strips, holograms). Featuring airport signs, road markings, pictograms, maps, diagrams, packaging, logos and symbols, this compendium of visuals shows not only the norms of wordless graphic communication but also how these vary around the world when interpreted by local individuals for different cultures
Read Less
Choose your shipping method in Checkout. Costs may vary based on destination.
Seller's Description:
Very good. Simply Brit – welcome to our online used book store, where affordability meets great quality. Dive into a world of captivating reads without breaking the bank. We take pride in offering a wide selection of used books, from classics to hidden gems, ensuring there's something for every literary palate. All orders are shipped within 24 hours and our lightning fast-delivery within 48 hours coupled with our prompt customer service ensures a smooth journey from ordering to delivery. Discover the joy of reading with us, your trusted source for affordable books that do not compromise on quality.
Choose your shipping method in Checkout. Costs may vary based on destination.
Seller's Description:
Good. Spine creased, but binding still sound. Open Books is a nonprofit social venture that provides literacy experiences for thousands of readers each year through inspiring programs and creative capitalization of books.
Choose your shipping method in Checkout. Costs may vary based on destination.
Seller's Description:
Good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority!
Choose your shipping method in Checkout. Costs may vary based on destination.
Seller's Description:
Very good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority!
