Throckmorton shows how to create and evaluate every element of a direct mail package, how to create catalogs that sustain a high level of involvement with customers, how to create print ads that keep on working month after month and how to create the kind of radio/TV direct response ads that bring in orders at rock-bottom cost.
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Throckmorton shows how to create and evaluate every element of a direct mail package, how to create catalogs that sustain a high level of involvement with customers, how to create print ads that keep on working month after month and how to create the kind of radio/TV direct response ads that bring in orders at rock-bottom cost.
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Add this copy of Winning Direct Response Advertising: How to Recognize to cart. $28.07, good condition, Sold by ThriftBooks-Reno rated 5.0 out of 5 stars, ships from Reno, NV, UNITED STATES, published 1988 by Prentice Hall.
Add this copy of Winning Direct Response Advertising: How to Recognize to cart. $33.59, good condition, Sold by Best and Fastest Books rated 4.0 out of 5 stars, ships from Wantage, NJ, UNITED STATES, published 1988 by Prentice Hall.
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Seller's Description:
1986 Prentice-Hall. Good solid copy, mild to moderate reading/age wear, no DJ if issued, may have some light markings or exowner inscription. We take great pride in accurately describing the condition of our books and media, ship within 48 hours, and offer a 100% money back guarantee. Customers purchasing more than one item from us may be entitled to a shipping discount.
Add this copy of Winning Direct-Response Advertising to cart. $44.57, good condition, Sold by Bonita rated 4.0 out of 5 stars, ships from Newport Coast, CA, UNITED STATES, published 1986 by Prentice Hall.
Add this copy of Winning Direct Response Advertising: How to Recognize to cart. $91.32, good condition, Sold by Bonita rated 4.0 out of 5 stars, ships from Newport Coast, CA, UNITED STATES, published 1988 by Simon & Schuster.
