Shows how large corporations which need more innovation and small companies which want to grow quickly can achieve their goals by joining forces. Drawing on a wealth of national and international case studies, the authors explain how both parties can attain their goals through collaborative entrepreneurship that combines the strengths of each.
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Shows how large corporations which need more innovation and small companies which want to grow quickly can achieve their goals by joining forces. Drawing on a wealth of national and international case studies, the authors explain how both parties can attain their goals through collaborative entrepreneurship that combines the strengths of each.
Read Less