More doctors smoke Camels than any other cigarette, touted one ad in the days before lawsuits and warning labels. During the time when cigarettes and alcohol were advertised as a healthy way of life, liquor, beer, and cigarette companies strove to ensure their products were considered necessities. Through provocative print campaigns they made sure every possible market was reached - homemakers, working men, and college students. From celebrity endorsements and doctor recommendations to glowing testimonials, an ill-informed ...
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More doctors smoke Camels than any other cigarette, touted one ad in the days before lawsuits and warning labels. During the time when cigarettes and alcohol were advertised as a healthy way of life, liquor, beer, and cigarette companies strove to ensure their products were considered necessities. Through provocative print campaigns they made sure every possible market was reached - homemakers, working men, and college students. From celebrity endorsements and doctor recommendations to glowing testimonials, an ill-informed nation zealously responded to persuasive advertising as they tried to emulate the hip and the harmless lifestyle portrayed. What's Your Poison? is a rose-colored retrospective of the addictive advertisements that hooked a generation. Shocking by today's standards, these printed messages demonstrate the innocence and ignorance of drinking and smoking in mid-twentieth century America. A visual blast from the past, What's Your Poison? proves that we truly have come a long way, baby.
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Seller's Description:
Good. Connecting readers with great books since 1972! Used textbooks may not include companion materials such as access codes, etc. May have some wear or limited writing/highlighting. We ship orders daily and Customer Service is our top priority!
Choose your shipping method in Checkout. Costs may vary based on destination.
Seller's Description:
Very good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority!