Undressing the Ad aims to empower readers to become media literate through the work of deconstructing the consumer culture that surrounds them. By introducing critical scholarship on advertising in a way that is accessible, the book attempts to show how issues of race, class, and gender are expressed in contemporary advertising. The readings in this book take a decidedly critical political perspective and explore how representation in advertising upholds certain economic and political structures and subverts others, and ...
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Undressing the Ad aims to empower readers to become media literate through the work of deconstructing the consumer culture that surrounds them. By introducing critical scholarship on advertising in a way that is accessible, the book attempts to show how issues of race, class, and gender are expressed in contemporary advertising. The readings in this book take a decidedly critical political perspective and explore how representation in advertising upholds certain economic and political structures and subverts others, and exposes the myth that advertisements are merely messages aimed at selling goods and services. Rather they are texts that shape contemporary culture and shape our images of ourselves.
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Publisher:
Peter Lang Inc., International Academic Publishers
Published:
2015
Language:
English
Alibris ID:
17611508496
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Seller's Description:
Volume 54. This is an ex-library book and may have the usual library/used-book markings inside. This book has soft covers. Clean from markings. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item, 500grams, ISBN: 9780820437552.
Publisher:
Peter Lang Inc., International Academic Publishers
Published:
2006
Language:
English
Alibris ID:
17044614453
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Seller's Description:
Good. Ships in a BOX from Central Missouri! May not include working access code. Will not include dust jacket. Has used sticker(s) and some writing or highlighting. UPS shipping for most packages, (Priority Mail for AK/HI/APO/PO Boxes).
Publisher:
Peter Lang Inc., International Academic Publishers
Published:
2006
Language:
English
Alibris ID:
17957876987
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Seller's Description:
Fine. Trade paperback (US). Glued binding. 252 p. Counterpoints, 54. In Stock. 100% Money Back Guarantee. Brand New, Perfect Condition, allow 4-14 business days for standard shipping. To Alaska, Hawaii, U.S. protectorate, P.O. box, and APO/FPO addresses allow 4-28 business days for Standard shipping. No expedited shipping. All orders placed with expedited shipping will be cancelled. Over 3, 000, 000 happy customers.
Publisher:
Peter Lang Inc., International Academic Publishers
Published:
2006
Language:
English
Alibris ID:
17957672485
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Seller's Description:
New. Trade paperback (US). Glued binding. 252 p. Counterpoints, 54. In Stock. 100% Money Back Guarantee. Brand New, Perfect Condition, allow 4-14 business days for standard shipping. To Alaska, Hawaii, U.S. protectorate, P.O. box, and APO/FPO addresses allow 4-28 business days for Standard shipping. No expedited shipping. All orders placed with expedited shipping will be cancelled. Over 3, 000, 000 happy customers.
Publisher:
Peter Lang Inc., International Academic Publishers
Published:
2006
Language:
English
Alibris ID:
18133811567
Shipping Options:
Standard Shipping: $4.62
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Seller's Description:
Good. Trade paperback (US). Glued binding. 252 p. Counterpoints, 54. May show signs of wear, highlighting, writing, and previous use. This item may be a former library book with typical markings. No guarantee on products that contain supplements Your satisfaction is 100% guaranteed. Twenty-five year bookseller with shipments to over fifty million happy customers.
