Using dozens of concrete examples, the authors define a single process that companies can use to perpetually stimulate new growth and profitability.
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Using dozens of concrete examples, the authors define a single process that companies can use to perpetually stimulate new growth and profitability.
Read Less
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Seller's Description:
Fine in Very Good jacket. Book Octavo, hardcover, fine in near fine white pictorial dj. Outlines a straightforward method any company can use to analyze and continually improve their business model-the most important determinant of success in today's hyper-competitive business environment. Successful companies make fundamental improvements in their business models every two to four years, while unsuccessful companies waste their efforts trying to make obsolete models work. The Ultimate Competitive Advantage draws on the experiences of these successful companies to offer step-by-step guidance in establishing continuous business model innovation as a fundamental corporate process. 310 pp.
