Using theory and data, Gainous and Wagner illustrate how online social media is bypassing traditional media and creating new forums for the exchange of political information and campaigning. The authors illustrate how political actors utilized these networks to control the flow of information, and garner votes, in the 2010 congressional elections.
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Using theory and data, Gainous and Wagner illustrate how online social media is bypassing traditional media and creating new forums for the exchange of political information and campaigning. The authors illustrate how political actors utilized these networks to control the flow of information, and garner votes, in the 2010 congressional elections.
Read Less
