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Trademarks of the '40s & '50s - Heller, Steven (Introduction by), and Baker, Eric, and Chronicle Books
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Trademarks of the '40s and '50s is a portfolio of over 450 striking trademarks and logos. Some familiar, all innovative, these designs reflect the tastes and obsessions of growing sophistication in the science of marketing. New industries -- television, jet aircraft, and nuclear technology -- appear in the trademarks as well. This book will appeal to a wide range of readers, from nostalgia buffs and collectors of Americana, to a growing audience of commercial artists and graphic designers who will find creative new ideas in ...

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Trademarks of the '40s & '50s 1988, Chronicle Books (CA), San Francisco, CA

ISBN-13: 9780877014850

Revised edition

Hardcover