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Thinking Points: Communicating Our American Values and Vision

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Thinking Points: Communicating Our American Values and Vision - Lakoff, George, and Rockridge Institute
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Two years ago George Lakoff published the bestselling Don't Think of an Elephant! Its account of the conservative monopoly on effective framing touched off a national discussion about political language. It also gave rise to a chorus of pleas for more: * What is the progressive vision of America; * Why progressive values are America's values; * How frames are necessary to serve the truth; * Why sloganeering alone doesn't work; * How progressives trap themselves and how they can escape those traps; and * How ...

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Thinking Points: Communicating Our American Values and Vision 2006, Farrar, Strauss & Giroux-3pl, New York

ISBN-13: 9780374530907

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