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The Whole Brain Business Book, Second Edition: Unlocking the Power of Whole Brain Thinking in Organizations, Teams, and Individuals - Herrmann, Ned, and Herrmann-Nehdi, Ann
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This is the update of the classic guide to outperforming the competition using Herrmann International's trademark Whole Brain Methodology. Packed with new research, updated examples, and more actionable content, The Whole Brain Business Book outlines four basic thinking styles - administrator, talker, problem-solver, dreamer - corresponding to the four quadrants of the brain and explains that many are dominated by only one quadrant. By getting out of the "brain rut" and channeling all four quadrants, business people and ...

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The Whole Brain Business Book, Second Edition: Unlocking the Power of Whole Brain Thinking in Organizations, Teams, and Individuals 2015, McGraw-Hill Companies

ISBN-13: 9780071843829

2nd Revised edition

Hardcover