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The Transformation of Television Sport: New Methods, New Rules

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The Transformation of Television Sport: New Methods, New Rules - Milne, M
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"The Transformation of Television Sport: New Methods, New Rules examines how developments in technology, broadcasting rights and regulation determine what sport we see on television, where we can see it and what the final output looks and sounds like.The book provides a missing supply side perspective, including a comparison of the development of sport and television in the US and the UK. The growth of global corporate sponsorship through to league and federation controlled television coverage is also mapped. Featuring new ...

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The Transformation of Television Sport: New Methods, New Rules 2017, Palgrave MacMillan, London

ISBN-13: 9781349719044

2016 edition

Trade paperback

The Transformation of Television Sport: New Methods, New Rules 2016, Palgrave MacMillan, London

ISBN-13: 9781137559104

2016 edition

Hardcover