Skip to main content alibris logo

The Successful Marketing Plan: A Disciplined and Comprehensive Approach

by ,

Write The First Customer Review
The Successful Marketing Plan: A Disciplined and Comprehensive Approach - Hiebing, Roman G, and Cooper, Scott W, and Geisler, Paul (Foreword by)
Filter Results
Item Condition
Seller Rating
Other Options
Change Currency

This text challenges established opinions on modern Iberian theatre through a consideration of the roles of contrasting figures and companies who have impacted upon both the practice and the perception of Spanish and European stages. It chooses to be a history of Spanish theatre rather than just a history of texts. It reaches many new conclusions and the case for acknowledging the wide influence of Spanish artists on European and American theatre is made in persuasive terms.

loading
The Successful Marketing Plan: A Disciplined and Comprehensive Approach 2003, McGraw-Hill Companies, New York, NY

ISBN-13: 9780071395212

3rd Revised and Expanded edition

Trade paperback

The Successful Marketing Plan: A Disciplined and Comprehensive Approach 1990, NTC/Contemporary Publishing Company, Lincolnwood, IL

ISBN-13: 9780844231990

2nd edition

Trade paperback