This inspirational work follows the pioneering successes of a group of 12 African-American marketing executives at Pepsi Cola in the 1940s and 1950s, who paved the way for a more inclusionary marketing plan that helped transform U.S. business and society.
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This inspirational work follows the pioneering successes of a group of 12 African-American marketing executives at Pepsi Cola in the 1940s and 1950s, who paved the way for a more inclusionary marketing plan that helped transform U.S. business and society.
Read Less
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Seller's Description:
Good+ 5.5 X 1.1 X 8.4375 inches; 384 pages; Book contains underlining from previous owner. It is otherwise in excellent condition.; -We offer free returns for any reason and respond promptly to all inquiries. Your order will be packaged with care and ship on the same or next business day. Buy with confidence.
