Negative social evaluations, such as stigma or the backlash from scandal, are often perceived as harming those to whom they are directed. Thomas Roulet challenges this idea in The Power of Being Divisive , showing how negative evaluations can end up being strategically beneficial for individuals and organizations alike.
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Negative social evaluations, such as stigma or the backlash from scandal, are often perceived as harming those to whom they are directed. Thomas Roulet challenges this idea in The Power of Being Divisive , showing how negative evaluations can end up being strategically beneficial for individuals and organizations alike.
Read Less