Humans are unique among all other species in having one cognitive attribute-the ability, almost without conscious effort, to engage in blending. As Turner explains, it is our powerful ability to blend two ideas into a new idea that is entirely new. This is the first book that brings the theory of blending to a wide audience and shows how blending is at the heart of the origin of ideas.
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Humans are unique among all other species in having one cognitive attribute-the ability, almost without conscious effort, to engage in blending. As Turner explains, it is our powerful ability to blend two ideas into a new idea that is entirely new. This is the first book that brings the theory of blending to a wide audience and shows how blending is at the heart of the origin of ideas.
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New. Trade paperback (US). Glued binding. 320 p. In Stock. 100% Money Back Guarantee. Brand New, Perfect Condition, allow 4-14 business days for standard shipping. To Alaska, Hawaii, U.S. protectorate, P.O. box, and APO/FPO addresses allow 4-28 business days for Standard shipping. No expedited shipping. All orders placed with expedited shipping will be cancelled. Over 3, 000, 000 happy customers.
Choose your shipping method in Checkout. Costs may vary based on destination.
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New. Trade paperback (US). Glued binding. 320 p. In Stock. 100% Money Back Guarantee. Brand New, Perfect Condition, allow 4-14 business days for standard shipping. To Alaska, Hawaii, U.S. protectorate, P.O. box, and APO/FPO addresses allow 4-28 business days for Standard shipping. No expedited shipping. All orders placed with expedited shipping will be cancelled. Over 3, 000, 000 happy customers.