The Old Rules of Marketing Are Dead: 6 New Rules to Reinvent Your Brand and Reignite Your Business
An action plan for moving any organization into the data-drive, modern age of marketing.
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An action plan for moving any organization into the data-drive, modern age of marketing.
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2011,
McGraw-Hill Companies
ISBN-13: 9780071788229
Trade paperback
|
2011,
McGraw-Hill Companies, New York, NY
ISBN-13: 9780071762557
Hardcover
|