Skip to main content alibris logo

The New Marketing Playbook: The Latest Tools and Techniques to Grow Your Business

by

Write The First Customer Review
The New Marketing Playbook: The Latest Tools and Techniques to Grow Your Business - Mehta, Ritchie
Filter Results
Item Condition
Seller Rating
Other Options
Change Currency

We are living in a period of hyper-change; economic shocks, political upheavals, natural disasters, and global health pandemics are part of 'normal' life. Existing marketing models are designed for a "business as usual" mode so how do you prepare for this new environment? You need The New Marketing Playbook: a dynamic set of action-oriented marketing tools, techniques and principles to keep you at the top of your marketing game. With its easy to understand and actionable marketing framework, your organisation will be ...

loading
The New Marketing Playbook: The Latest Tools and Techniques to Grow Your Business 2021, Pearson Business, Harlow

ISBN-13: 9781292373805

Trade paperback