The Gutenberg Galaxy catapulted Marshall McLuhan to fame as a media theorist and, in time, a new media prognosticator. Fifty years after its initial publication, this landmark text is more significant than ever before. Readers will be amazed by McLuhan's prescience, unmatched by anyone since, predicting as he did the dramatic technological innovations that have fundamentally changed how we communicate. The Gutenberg Galaxy foresaw the networked, compressed 'global village' that would emerge in the late-twentieth and twenty ...
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The Gutenberg Galaxy catapulted Marshall McLuhan to fame as a media theorist and, in time, a new media prognosticator. Fifty years after its initial publication, this landmark text is more significant than ever before. Readers will be amazed by McLuhan's prescience, unmatched by anyone since, predicting as he did the dramatic technological innovations that have fundamentally changed how we communicate. The Gutenberg Galaxy foresaw the networked, compressed 'global village' that would emerge in the late-twentieth and twenty-first centuries - despite having been written when black-and-white television was ubiquitous. This new edition of The Gutenberg Galaxy celebrates both the centennial of McLuhan's birth and the fifty-year anniversary of the book's publication. A new interior design updates The Gutenberg Galaxy for twenty-first-century readers, while honouring the innovative, avant-garde spirit of the original. This edition also includes new introductory essays that illuminate McLuhan's lasting effect on a variety of scholarly fields and popular culture. A must-read for those who inhabit today's global village, The Gutenberg Galaxy is an indispensable road map for our evolving communication landscape.
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Fair. Softcover reprint from 1968. Cover is scuffed. Edges of front and back covers are scuffed, bumped and worn. Upper right corner cover is creased and dog-eared with the thin plastic film over cover slightly peeling back. Back cover is creased, bumped and scuffed. Covers are yellowed and faded. Page block is dirty; interior pages and covers are yellowed. Page 5 has one sentence underlined in pen, otherwise pages are unmarked. Pages at the front and back of book are dog-eared and creased. Book tends to fall open at page 25, however the binding is still fairly tight.
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Good. Size: 9x6x0; Paperback book with rubbing to corners / edges. Moderate highlighting throughout book. Binding is tight, pages are secure. Our books are described as accurately as possible and come with our problem-free easy return policy. We like happy customers! Our items are always shipped within 2 business days.
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PLEASE NOTE, WE DO NOT SHIP TO DENMARK. New Book. Shipped from UK in 4 to 14 days. Established seller since 2000. Please note we cannot offer an expedited shipping service from the UK.
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