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The Entrepreneurs: The Relentless Quest for Value

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The Entrepreneurs: The Relentless Quest for Value - Lidow, Derek
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"The idea of the entrepreneur resonates in society's imagination. Had he lived through the dot-com boom and the rise of Apple, Facebook, Google, and Amazon, Carl Jung might have identified the entrepreneur as one of humanity's universal archetypes, along with the hero, the jester, or the magician. Each of us holds a vibrant mental image of what an entrepreneur is-brilliant, driven, reckless, broke or rich as Midas-but these associations don't map to reality. In fact, entrepreneurship, as a function, is poorly understood ...

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The Entrepreneurs: The Relentless Quest for Value 2022, Columbia Business School Publishing, New York

ISBN-13: 9780231199148

Hardcover