The Battle of the Century: Dempsey, Carpentier, and the Birth of Modern Promotion

Sports spectaculars date to the gladiators, but it took promoter Tex Rickard to make the Big Event part of American culture. The 1921 Dempsey-Carpentier fight generated boxing's first million-dollar gate, taking in more than twice as much as any previous contest. Why did this fight attract so many menaeand womenaefrom so many walks of life? How did it presage a new way of doing busines Read More

Sports spectaculars date to the gladiators, but it took promoter Tex Rickard to make the Big Event part of American culture. The 1921 Dempsey-Carpentier fight generated boxing's first million-dollar gate, taking in more than twice as much as any previous contest. Why did this fight attract so many menaeand womenaefrom so many walks of life? How did it presage a new way of doing busines Read Less

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2011, Praeger ISBN-13: 9780313382451 Hardcover See All