If you work with clients in any industry, The Art of Client Service is for you. If you work in an advertising or marketing agency, then this book is indispensable. Distilling decades of experience, advertising executive Robert Solomon has compiled the definitive resource for advertising and marketing account executives: a fast-reading, pocket-size, actionable checklist of 58 essential ideas to help client service professionals improve their account management strategy and skills. Now fully updated and revised, The Art ...
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If you work with clients in any industry, The Art of Client Service is for you. If you work in an advertising or marketing agency, then this book is indispensable. Distilling decades of experience, advertising executive Robert Solomon has compiled the definitive resource for advertising and marketing account executives: a fast-reading, pocket-size, actionable checklist of 58 essential ideas to help client service professionals improve their account management strategy and skills. Now fully updated and revised, The Art of Client Service is geared to the entire account team -- copy writers, art directors, and planners, researchers, media executives, support staff -- anyone who works with clients. With brevity, levity, and clarity, Solomon recounts both successes and failures, and uses them to formulate fast-reading, actionable tips, including: Know when to look it up; know when to make it up. (#7) What happens when I screw up? (#51) Respect what it takes to do great creative. (#19) In a high-tech world, be low-tech (#46) Be brief, be bright, be gone. (#31) How to write a letter of proposal (#44) The Zen of PowerPoint. (#45) You'll also find new chapters on technology in advertising, the changing role of client service in an increasingly high-tech era, and an updated bibliography of essential reading.
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Add this copy of The Art of Client Service: 58 Things Every Advertising to cart. $7.99, good condition, Sold by ZBK Books rated 4.0 out of 5 stars, ships from Woodland Park, NJ, UNITED STATES, published 2008 by Kaplan Publishing.
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Used book in very good and clean conditions. Minor cosmetic defects may be present. Pages and cover intact. May include library marks notes marks and highlighting. Fast Shipping.
Add this copy of The Art of Client Service: 58 Things Every Advertising to cart. $7.99, good condition, Sold by Good Books Will Follow rated 4.0 out of 5 stars, ships from Blue Springs, MO, UNITED STATES, published 2008 by Kaplan Publishing.
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The book has been read but is in good condition. It has very minimal damage to the cover including scuff marks but no holes or tears. The dust jacket for hard covers may not be included. The binding has minimal wear. The majority of pages are undamaged with minimal creasing or tearing minimal pencil underlining of text no highlighting of text and no writing in the margins. There are no missing pages. See the seller's listing for full details and a description of any imperfections.
Add this copy of The Art of Client Service: 58 Things Every Advertising to cart. $8.78, good condition, Sold by Once Upon A Time Books rated 4.0 out of 5 stars, ships from Tontitown, AR, UNITED STATES, published 2008 by Kaplan Publishing.
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This is a used book in good condition and may show some signs of use or wear. This is a used book in good condition and may show some signs of use or wear.
Add this copy of The Art of Client Service: 58 Things Every Advertising to cart. $9.21, very good condition, Sold by Dream Books Co. rated 4.0 out of 5 stars, ships from Denver, CO, UNITED STATES, published 2008 by Kaplan Publishing.
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Very good. Pages are clean with no markings. May show minor signs of wear or cosmetic defects marks cuts bends or scuffs on the cover spine pages or dust jacket. May have remainder marks on edges.
Add this copy of The Art of Client Service: 58 Things Every Advertising to cart. $9.47, very good condition, Sold by ThriftBooks-Atlanta rated 5.0 out of 5 stars, ships from Austell, GA, UNITED STATES, published 2008 by Kaplan Publishing.
Add this copy of The Art of Client Service: 58 Things Every Advertising to cart. $9.47, very good condition, Sold by ThriftBooks-Dallas rated 5.0 out of 5 stars, ships from Dallas, TX, UNITED STATES, published 2008 by Kaplan Publishing.
Add this copy of The Art of Client Service: 58 Things Every Advertising to cart. $10.99, good condition, Sold by Reliant Bookstore rated 5.0 out of 5 stars, ships from El Dorado, KS, UNITED STATES, published 2008 by Kaplan Publishing.
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This book is in good condition with very minimal damage. Integrity of the book is in good condition with no missing pages. Pages can have minimal notes or highlighting. Cover image on the book may vary. Ships out quickly in a secure plastic mailer!
Add this copy of The Art of Client Service: 58 Things Every Advertising to cart. $11.00, very good condition, Sold by HPB-Movies rated 5.0 out of 5 stars, ships from Dallas, TX, UNITED STATES, published 2008 by Kaplan Publishing.
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Very good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority!
Add this copy of The Art of Client Service: 58 Things Every Advertising to cart. $11.95, good condition, Sold by ARC Foundation Thrift Store rated 5.0 out of 5 stars, ships from Ventura, CA, UNITED STATES, published 2008 by Kaplan Publishing.
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Good. Size: 8x0x10; minimal wear to DJ minimal wear on edges of coverYour purchase benefits those with developmental disabilities to live a better quality of life.
Add this copy of The Art of Client Service: 58 Things Every Advertising to cart. $12.00, very good condition, Sold by HPB-Ruby rated 5.0 out of 5 stars, ships from Dallas, TX, UNITED STATES, published 2008 by Kaplan Publishing.
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Very good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority!