The Analytic Hospitality Executive: Implementing Data Analytics in Hotels and Casinos

"This book will help decision makers within the hospitality/gaming industries understand big data and analytics as they apply to their industry. It will provide practical tips for incorporating analytics into existing business processes as well as assist managers discover where they can drive value in their organization via advanced analytics. The book will also contain tips and tools for creating a strategic analytic culture as opposed to silos of analytic competence and it will help identify which data sources will ... Read More

"This book will help decision makers within the hospitality/gaming industries understand big data and analytics as they apply to their industry. It will provide practical tips for incorporating analytics into existing business processes as well as assist managers discover where they can drive value in their organization via advanced analytics. The book will also contain tips and tools for creating a strategic analytic culture as opposed to silos of analytic competence and it will help identify which data sources will provide value to their organization and how to turn that information into insights"-- Read Less

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  	This is a digital edition of this title. Buy eBook Lifetime Access: $27.00 Title: The Analytic Hospitality Executive: Implementing Data Analytics in Hotels and Casinos by Kelly A. McGuire; Dexter E. Wood Jr Publisher: Wiley Professional Development (P&T) Print ISBN: 9781119129981, 1119129982 eText ISBN: 9781119224921 Edition: 2016 1st edition Format: EPUB eBook	$27.00 Buy eBook This is a digital eBook Nothing will be shipped to you Works with web browsers and the VitalSource app on all Windows, Mac, Chromebook, Kindle Fire, iOS, and Android devices Most eBooks are returnable within 14 days of purchase Questions? See our eBook FAQ