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Strategy, Innovation, and Change: Challenges for Management

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Strategy, Innovation, and Change: Challenges for Management - Galavan, Robert (Editor), and Murray, John (Editor), and Markides, Costas (Editor)
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Any organization must ask three interrelated questions in order to develop its strategy: where are we, where do we want to be, and how will we get there? Given today's realities, how should companies answer these questions? In this book, leading business school academics use their managerially-relevant research to explore these questions.

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Strategy, Innovation, and Change: Challenges for Management 2008, Oxford University Press, USA, Oxford, England

ISBN-13: 9780199239900

Hardcover