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Strategy Bites Back: It Is a Lot More, and Less, Than You Ever Imagined

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Strategy Bites Back: It Is A Lot More, And Less, Than You Ever Imagined - Mintzberg, Henry, and Ahlstrand, Bruce, and Lampel, Joseph
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SWOTed by strategy models? Crunched by analysis? Strategy doesn't have to be this way. Strategy is really all about being different. Thinking about it shouldn't make you reach for the snooze button. Strategy Bites Back brings you a provocative, imaginative and surprising mix of perspectives to help stimulate more creative strategic thinking and more enjoyable strategy making. From voices as diverse as and Lucy Kellaway, Mao Tse Tung and Jack Welch, even Michael Porter and Gary Hamel, you can enjoy exploring the sharper ...

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Strategy Bites Back: It Is A Lot More, And Less, Than You Ever Imagined 2008, Financial Times Prentice Hall, Harlow

ISBN-13: 9780273721840

Paperback

Strategy Bites Back: It Is a Lot More, and Less, Than You Ever Imagined 2004, FT Press

ISBN-13: 9780273693468

Hardcover