This unique book stresses the importance of the Asia Pacific region in the context of international strategies of the firm. With Western interest in Asia growing, there is a need for Western firms to boost their position both in Asia and against Asian competition and also to increase their understanding of Asian firms and business cultures. The book argues that, at present, Western firms are not using their strengths to the full in the world's most dynamic region and that their weakness in both competing and cooperating ...
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This unique book stresses the importance of the Asia Pacific region in the context of international strategies of the firm. With Western interest in Asia growing, there is a need for Western firms to boost their position both in Asia and against Asian competition and also to increase their understanding of Asian firms and business cultures. The book argues that, at present, Western firms are not using their strengths to the full in the world's most dynamic region and that their weakness in both competing and cooperating with Asian firms will have a negative impact on their overall competitiveness in global markets. These companies are advised to approach their operations in Asia strategically and are encouraged to question many of their traditional Western business assumptions, thereby adopting a more regional style of management.
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Good. All orders are dispatched within 1 working day from our UK warehouse. Established in 2004, we are dedicated to recycling unwanted books on behalf of a number of UK charities who benefit from added revenue through the sale of their books plus huge savings in waste disposal. No quibble refund if not completely satisfied.
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This is an ex-library book and may have the usual library/used-book markings inside. This book has soft covers. In fair condition, suitable as a study copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item, 600grams, ISBN: 9780333735824.
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Good. Connecting readers with great books since 1972! Used textbooks may not include companion materials such as access codes, etc. May have some wear or writing/highlighting. We ship orders daily and Customer Service is our top priority!
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Fine. XVI, 323 p. Intended for college/higher education audience. In Stock. 100% Money Back Guarantee. Brand New, Perfect Condition, allow 4-14 business days for standard shipping. To Alaska, Hawaii, U.S. protectorate, P.O. box, and APO/FPO addresses allow 4-28 business days for Standard shipping. No expedited shipping. All orders placed with expedited shipping will be cancelled. Over 3, 000, 000 happy customers.
