This textbook covers major retailing topics and contemporary issues in retailing and branding, including many cases and practical examples. Besides introducing strategic planning in retailing and fundamentals of the marketing mix in retailing, it bu
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This textbook covers major retailing topics and contemporary issues in retailing and branding, including many cases and practical examples. Besides introducing strategic planning in retailing and fundamentals of the marketing mix in retailing, it bu
Read Less
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PLEASE NOTE, WE DO NOT SHIP TO DENMARK. New Book from multilingual publisher. Shipped from UK within 4 to 14 days. Please check language within the description.
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New. Trade paperback (US). Glued binding. 456 p. Contains: Unspecified, Illustrations, black & white, Illustrations, color, Tables, black & white. de Gruyter Studium. In Stock. 100% Money Back Guarantee. Brand New, Perfect Condition, allow 4-14 business days for standard shipping. To Alaska, Hawaii, U.S. protectorate, P.O. box, and APO/FPO addresses allow 4-28 business days for Standard shipping. No expedited shipping. All orders placed with expedited shipping will be cancelled. Over 3, 000, 000 happy customers.
Choose your shipping method in Checkout. Costs may vary based on destination.
Seller's Description:
PLEASE NOTE, WE DO NOT SHIP TO DENMARK. New Book from multilingual publisher. Shipped from UK within 4 to 14 days. Please check language within the description.
