Sport and Mediatization

Contemporary society is highly media-saturated, and no sector more so than sport. Drawing on case studies from the Tour de France to fitness apps, this book introduces the concept of 'mediatization' and examines how media - historically and currently - are significant drivers for social and cultural change in sport. Read More

Contemporary society is highly media-saturated, and no sector more so than sport. Drawing on case studies from the Tour de France to fitness apps, this book introduces the concept of 'mediatization' and examines how media - historically and currently - are significant drivers for social and cultural change in sport. Read Less

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  	This is a digital edition of this title. Rent eBook (2 Options) 180 Day Rental: $30.25 (Expires Jun 21, 2025) 365 Day Rental: $35.75 (Expires Dec 23, 2025) Buy eBook Lifetime Access: $54.99 Title: Sport and Mediatization by Kirsten Frandsen Publisher: Taylor & Francis Print ISBN: 9780367337117, 0367337118 eText ISBN: 9781000732818 Edition: 2019 1st edition Format: EPUB eBook	$30.25 Rent eBook This is a digital eBook Nothing will be shipped to you Works with web browsers and the VitalSource app on all Windows, Mac, Chromebook, Kindle Fire, iOS, and Android devices Most eBooks are returnable within 14 days of purchase Questions? See our eBook FAQ