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Shelf-Confidence: A Practical Guide to Reducing Out-Of-Stocks and Improving Product Availability in Retail

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Shelf-Confidence: A Practical Guide to Reducing Out-Of-Stocks and Improving Product Availability in Retail - Gruen, Thomas W, and Corsten, Daniel
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Out-of-Stock and unavailable! In 2020, the perfect storm hit when the COVID-19 pandemic caused shoppers to buy food, toilet paper, and other items in a panic. The result was a large number of items were suddenly out of stock, leading to more buying and an outright crisis. This book takes readers behind the scenes of consumer products retailing, uncovering and explaining the extent, the causes, and the shopper reactions to out-of-stock items. The authors draw on their decades of experience studying the availability of ...

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Shelf-Confidence: A Practical Guide to Reducing Out-Of-Stocks and Improving Product Availability in Retail 2022, iUniverse

ISBN-13: 9781663238511

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