Many consulting professionals obviously have developed a core competency with what they do and have become consultants or independent business people. What many of these professionals do not develop, through lack of time and mind share is a finely crafted approach to field marketing, account strategy, client development and negotiation. Furthermore, if the consultant/independent business person enlists the help of partners or employees for client development, transfering skills to that end is time consuming and difficult.
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Many consulting professionals obviously have developed a core competency with what they do and have become consultants or independent business people. What many of these professionals do not develop, through lack of time and mind share is a finely crafted approach to field marketing, account strategy, client development and negotiation. Furthermore, if the consultant/independent business person enlists the help of partners or employees for client development, transfering skills to that end is time consuming and difficult.
Read Less
