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Seeing Is Believing

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Seeing Is Believing - Berger, Arthur
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Seeing is Believing: An Introduction to Visual Communication uses semiotic theory, psychoanalytic theory and other theories to deal with various aspects of visual communication in an accessible, interesting and entertaining book. It has many new images that reflect the topics discussed in the book and a number of discussion of relevant topics such as postmodernism, tattoos, facial expression, neuromarketing, advertising and persuasion, cultural codes, typographic theory, photograph and landscape, photography and narcissism ...

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Seeing Is Believing 2011, McGraw-Hill Education, New York, NY

ISBN-13: 9780073512020

4th Revised edition Annotated

Trade paperback

Seeing Is Believing 2011, McGraw Hill Higher Education, London

ISBN-13: 9780071086080

4th edition

Paperback

Seeing Is Believing 1997, McGraw-Hill Humanities/Social Sciences/Languages

ISBN-13: 9781559349093

2nd edition

Trade paperback

Seeing Is Believing 1989, Mayfield Publishing Company

ISBN-13: 9780874848731

Trade paperback