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Say It and Live It: The 50 Corporate Mission Statements that Hit the Mark

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Say It and Live It: The 50 Corporate Mission Statements That Hit the Mark - Jones, Patricia, and Kahaner, Larry
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A collection of the 50 best corporate mission statements in America, and an explanation of how each was written, Say It and Live It includes the mission statements of Kellogg's, IBM, Ben & Jerry's, Citicorp, Hallmark Cards, Boeing, Reader's Digest, Southwest Airlines, UPS, Xerox, and others.

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Say It and Live It: The 50 Corporate Mission Statements That Hit the Mark 1995, Crown Currency, New York, NY

ISBN-13: 9780385476300

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