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Rules for Revolutionaries: The Capitalist Manifesto for Creating and Marketing New Products and Services

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Rules for Revolutionaries: The Capitalist Manifesto for Creating and Marketing New Products and Services - Kawasaki, Guy, and Moreno, Michele
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The former "chief evangelist" of Apple and a maverick business strategist is back, this time using his battle-tested lessons to help revolutionaries--entrepreneurs, engineers, inventors, product managers, and small business owners--become visionaries.

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Rules for Revolutionaries: The Capitalist Manifesto for Creating and Marketing New Products and Services 2000, Harper Business, New York

ISBN-13: 9780887309953

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