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Revenue Management in Manufacturing: State of the Art, Application and Profit Impact in the Process Industry

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Revenue Management in Manufacturing: State of the Art, Application and Profit Impact in the Process Industry - Zatta, Danilo
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This book focuses on the application of revenue management in the manufacturing industry. Though previous books have extensively studied the application of revenue management in the service industry, little attention has been paid to its application in manufacturing, despite the fact that applying it in this context can be highly profitable and instrumental to corporate success. With this work, the author demonstrates that the manufacturing industry also fulfills the prerequisites for the application of revenue management. ...

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Revenue Management in Manufacturing: State of the Art, Application and Profit Impact in the Process Industry 2018, Springer, Cham

ISBN-13: 9783319807591

Trade paperback

Revenue Management in Manufacturing: State of the Art, Application and Profit Impact in the Process Industry 2016, Springer, Cham

ISBN-13: 9783319302393

2016 edition

Hardcover