Selling lies at the root of all retail business. This book is the first of a series of retailing books sponsored by the British Stores & Shops association (BSSA) - a complete study of the whole range of retail selling techniques. Presented in a self-study format, the book is aimed at all those who are involved in selling to customers, especially in retailing. It is constructed in such a way that readers can complete the course in 12 hours, or one hour for each of the 12 chapters. It also contains checklists, bullet points ...
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Selling lies at the root of all retail business. This book is the first of a series of retailing books sponsored by the British Stores & Shops association (BSSA) - a complete study of the whole range of retail selling techniques. Presented in a self-study format, the book is aimed at all those who are involved in selling to customers, especially in retailing. It is constructed in such a way that readers can complete the course in 12 hours, or one hour for each of the 12 chapters. It also contains checklists, bullet points and self-check exercises.
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Seller's Description:
Dispatched, from the UK, within 48 hours of ordering. Though second-hand, the book is still in very good shape. Minimal signs of usage may include very minor creasing on the cover or on the spine.