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Retail Entertainment - Pegler, Martin M, and Winters, Arthur A (Editor), and Winters, Peggy F (Editor)
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As retailing becomes less dependent on the merchandise and more dependent on presentation, it's no surprise that this industry has taken on the character of show business. Take a tour of 81 truly thrilling shopping experiences and find out who is successfully stepping up to the stage-- front and center.

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Retail Entertainment 1998, Watson-Guptill Publications, New York

ISBN-13: 9780934590891

Hardcover