From the arrival of Elvis in Mexico during the 1950s to the emergence of a full-blown counterculture movement by the late 1960s and into the 70s, Zolov uses rock to illuminate Mexican history. Zolov shows rock music as a commodity, with influences shaped by intellectuals, the state, and transnational capital as well as musicians and fans. It's a study of the political uses of culture in an authoritarian state.
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From the arrival of Elvis in Mexico during the 1950s to the emergence of a full-blown counterculture movement by the late 1960s and into the 70s, Zolov uses rock to illuminate Mexican history. Zolov shows rock music as a commodity, with influences shaped by intellectuals, the state, and transnational capital as well as musicians and fans. It's a study of the political uses of culture in an authoritarian state.
Read Less
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