"Finally, a great marketing book for charitable organizations. Brian Sooy brings clarity and structure to the challenge of branding a cause." Marty Neumeier, The Brand Gap How can you get people to serve, engage, give, and become champions for your cause?Now, you can go beyond being the loudest voice in the room to crafting a clear, articulate message which allows donors to see themselves as part of the solution. This updated version contains principles and practices for how strategic communications attract, engage, ...
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"Finally, a great marketing book for charitable organizations. Brian Sooy brings clarity and structure to the challenge of branding a cause." Marty Neumeier, The Brand Gap How can you get people to serve, engage, give, and become champions for your cause?Now, you can go beyond being the loudest voice in the room to crafting a clear, articulate message which allows donors to see themselves as part of the solution. This updated version contains principles and practices for how strategic communications attract, engage, and retain supporters. "Raise Your Voice" is a guidebook that enables your cause to fulfill its promise and invites your donors to be part of the difference you make in people's lives. StoryBrand Certified Guide and Certified Brand Strategist Brian Sooy reveal principles and practices for helping mission-driven organizations sustain a clear and focused mission, understand what motivates (and how to motivate) donors, build deeper relationships, and tell stories that resonate with people. Are you tired of trying to tell a story that resonates with donors? When your organization is not achieving its full potential or attracting new supporters, does it make you feel there's nothing else you can do? If you're at a crossroads and don't know what to do next, start here: Focus on building and strengthening relationships through strategic communications. When you do, your organization will flourish, thrive, and grow to achieve improved outcomes and revenue-generating results. Read "Raise Your Voice: A Cause Manifesto" and understand why it's called a "must-read" by nonprofit and business professionals. "Raise Your Voice" is a valuable resource for causes and mission-driven organizations that create value and impact for customers, shareholders, and the community.Topics include: Brand Strategy Nonprofit Marketing Donor Engagement "How to Build a StoryBrand" references Nonprofit storytelling Identity Design Branding for nonprofits
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Pages and cover are intact. Used book in good and clean conditions. Limited notes marks and highlighting may be present. May show signs of normal shelf wear and bends on edges. Item may be missing CDs or access codes. May include library marks.
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May have some shelf-wear due to normal use. Your purchase funds free job training and education in the greater Seattle area. Thank you for supporting Goodwill's nonprofit mission!
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Very good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority!
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Very good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority!
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Very good. A copy that has been read, but remains in excellent condition. Pages are intact and are not marred by notes or highlighting, but may contain a neat previous owner name. The spine remains undamaged. An ex-library book and may have standard library stamps and/or stickers. At ThriftBooks, our motto is: Read More, Spend Less.
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PLEASE NOTE, WE DO NOT SHIP TO DENMARK. New Book. Shipped from UK in 4 to 14 days. Established seller since 2000. Please note we cannot offer an expedited shipping service from the UK.
