About the Book This book is based on papers presented at the inaugural Conference of the Asian Association of Social Psychology in 1995. It contains state-of-the-art research conducted by Asian social psychologists. Anyone who is interested in social psychological research in Asia and who works towards a universal social psychology will find this volume highly informative and useful. This book is important to those who are working in Asia or with Asians since it provides indepth insights into the fundamental applications ...
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About the Book This book is based on papers presented at the inaugural Conference of the Asian Association of Social Psychology in 1995. It contains state-of-the-art research conducted by Asian social psychologists. Anyone who is interested in social psychological research in Asia and who works towards a universal social psychology will find this volume highly informative and useful. This book is important to those who are working in Asia or with Asians since it provides indepth insights into the fundamental applications and theories of social psychology which will help them in their interface with Asia. In putting together this volume, social psychology is broadly defined and includes a wide range of social settings.
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