Relating Persuasion to Everyday Life Persuasion in Your Life speaks directly to the student by focusing on actual life experiences-from critically viewing persuasive public campaigns to making business and health care decisions. The book reflects a balance of theory and application and draws material from communication, psychology, and other disciplines. By combining the rhetorical/critical and social scientist research on persuasion with applications to students' everyday lives, the book helps readers understand, analyze ...
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Relating Persuasion to Everyday Life Persuasion in Your Life speaks directly to the student by focusing on actual life experiences-from critically viewing persuasive public campaigns to making business and health care decisions. The book reflects a balance of theory and application and draws material from communication, psychology, and other disciplines. By combining the rhetorical/critical and social scientist research on persuasion with applications to students' everyday lives, the book helps readers understand, analyze, and use persuasion in their life and career. Learning Goals Upon completing this book, readers will be able to: Apply persuasion to their everyday life Critically analyze persuasive public campaigns and social media Understand the importance of ethics in the use of persuasion Note: MySearchLab with eText does not come automatically packaged with this text. To purchase MySearchLab, please visit: ... or you can purchase a valuepack of the text + MySearchLab (at no additional cost): ValuePack ISBN-10: 0205861997 / ValuePack ISBN-13: 9780205861996
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Choose your shipping method in Checkout. Costs may vary based on destination.
Seller's Description:
New. Trade paperback (US). Glued binding. 346 p. Contains: Unspecified, Illustrations, black & white, Halftones, black & white, Line drawings, black & white, Tables, black & white. In Stock. 100% Money Back Guarantee. Brand New, Perfect Condition, allow 4-14 business days for standard shipping. To Alaska, Hawaii, U.S. protectorate, P.O. box, and APO/FPO addresses allow 4-28 business days for Standard shipping. No expedited shipping. All orders placed with expedited shipping will be cancelled. Over 3, 000, 000 happy customers.
