While many other areas of design have commercial aspects, the success of a piece of packaging design is inextricably linked with its ability to sell a product. Packaging the Brand discusses the implications of this commercial function for a designer. It explores methods of visually communicating the value of a product to its target audience and examines the entire lifespan of a piece of packaging: from its manufacture and construction, to its display in various retail environments, to its eventual disposal and the ...
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While many other areas of design have commercial aspects, the success of a piece of packaging design is inextricably linked with its ability to sell a product. Packaging the Brand discusses the implications of this commercial function for a designer. It explores methods of visually communicating the value of a product to its target audience and examines the entire lifespan of a piece of packaging: from its manufacture and construction, to its display in various retail environments, to its eventual disposal and the associated environmental concerns.
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Add this copy of Packaging the Brand: the Relationship Between Packaging to cart. $22.62, good condition, Sold by TEXTBOOKBOOKIE rated 5.0 out of 5 stars, ships from Little Rock, AR, UNITED STATES, published 2011 by AVA Publishing SA.
Add this copy of Packaging the Brand: the Relationship Between Packaging to cart. $36.38, good condition, Sold by Midtown Scholar Bookstore rated 5.0 out of 5 stars, ships from Harrisburg, PA, UNITED STATES, published 2011 by AVA Publishing.
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Seller's Description:
Good-Bumped and creased book with tears to the extremities, but not affecting the text block, may have remainder mark or previous owner's name-GOOD Oversized.
Add this copy of Packaging the Brand: the Relationship Between Packaging to cart. $69.44, good condition, Sold by Bonita rated 4.0 out of 5 stars, ships from Newport Coast, CA, UNITED STATES, published 2011 by AVA Publishing.
Add this copy of Packaging the Brand: the Relationship Between Packaging to cart. $75.53, good condition, Sold by Anybook rated 5.0 out of 5 stars, ships from Lincoln, UNITED KINGDOM, published 2011 by AVA Publishing.
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This is an ex-library book and may have the usual library/used-book markings inside. This book has soft covers. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item, 1200grams, ISBN: 9782940411412.
Add this copy of Packaging the Brand: the Relationship Between Packaging to cart. $76.98, new condition, Sold by Just one more Chapter rated 4.0 out of 5 stars, ships from Miramar, FL, UNITED STATES, published 2011 by AVA Publishing.
Add this copy of Packaging the Brand: the Relationship Between Packaging to cart. $2,477.00, new condition, Sold by BWS Bks, ships from Ferndale, NY, UNITED STATES, published 2011 by AVA Publishing.
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New. 2940411417. *** FREE UPGRADE to Courier/Priority Shipping Upon Request ***-*** IN STOCK AND IMMEDIATELY AVAILABLE FOR SHIPMENT-Flawless copy, brand new, pristine, never opened--208 pages; many illustrations, most in color. --with a bonus offer--
