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Orchestrating Experiences: Collaborative Design for Complexity

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Orchestrating Experiences: Collaborative Design for Complexity - Risdon, Chris, and Quattlebaum, Patrick
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Every interaction the customer has around your brand contributes to the story of their experience. This book provides actionable advice to tell a powerful story your customers will love. -- Katie Dill, Vice President of Design, Lyft Customer experiences are increasingly complicated--with multiple channels, touchpoints, contexts, and moving parts--all delivered by fragmented organizations. How can you bring your ideas to life in the face of such complexity? Orchestrating Experiences is a practical guide for designers ...

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Orchestrating Experiences: Collaborative Design for Complexity 2018, Rosenfeld Media

ISBN-13: 9781933820736

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