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Mobile Business: Markte, Techniken, Geschaftsmodelle

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Mobile Business: Markte, Techniken, Geschaftsmodelle - Diederich, Bernd, and Lerner, Thomas, and Lindemann, Roland D
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Die mobile Technik beeinflusst heute viele Bereiche in Wirtschaft und Gesellschaft. Dieses Buch stellt erstmals eine komplette ???bersicht ???ber M???rkte, Techniken und Gesch???ftsmodelle von heute und morgen vor. Zahlreiche Praxisbeispiele zeigen, was mit der mobilen Technik m???glich ist. Dar???ber hinaus stellen die Autoren mobile Zahlungssysteme verschiedener Anbieter f???r Mobilfunkbetreiber, Banken oder Portale vor. N???tzlich: ein umfangreiches Glossar.

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Mobile Business: Märkte, Techniken, Geschäftsmodelle 2014, Gabler Verlag, Wiesbaden

ISBN-13: 9783322823588

German

Trade paperback

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