Analogy--recalling familiar past situations to deal with novel ones--is a mental tool that everyone uses. Analogy can provide invaluable creative insights, but it can also lead to dangerous errors. In Mental Leaps two leading cognitive scientists show how analogy works and how it can be used most effectively. Keith Holyoak and Paul Thagard provide a unified, comprehensive account of the diverse operations and applications of analogy, including problem solving, decision making, explanation, and communication. Holyoak and ...
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Analogy--recalling familiar past situations to deal with novel ones--is a mental tool that everyone uses. Analogy can provide invaluable creative insights, but it can also lead to dangerous errors. In Mental Leaps two leading cognitive scientists show how analogy works and how it can be used most effectively. Keith Holyoak and Paul Thagard provide a unified, comprehensive account of the diverse operations and applications of analogy, including problem solving, decision making, explanation, and communication. Holyoak and Thagard present their own theory of analogy, considering its implications for cognitive science in general, and survey examples from many other domains. These include animal cognition, developmental and social psychology, political science, philosophy, history of science, anthropology, and literature. Understanding how we draw analogies is important for people interested in the evolution of thinking in animals and in children; for those whose focus is on either creative thinking or errors of everyday reasoning; for those concerned with how decisions are made in law, business, and politics; and for those striving to improve education. Mental Leaps covers all of this ground, emphasizing the principles that govern the use of analogy and keeping technical matters to a minimum. A Bradford Book
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Fine. Trade paperback (US). Glued binding. 336 p. In Stock. 100% Money Back Guarantee. Brand New, Perfect Condition, allow 4-14 business days for standard shipping. To Alaska, Hawaii, U.S. protectorate, P.O. box, and APO/FPO addresses allow 4-28 business days for Standard shipping. No expedited shipping. All orders placed with expedited shipping will be cancelled. Over 3, 000, 000 happy customers.
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New. Trade paperback (US). Glued binding. 336 p. In Stock. 100% Money Back Guarantee. Brand New, Perfect Condition, allow 4-14 business days for standard shipping. To Alaska, Hawaii, U.S. protectorate, P.O. box, and APO/FPO addresses allow 4-28 business days for Standard shipping. No expedited shipping. All orders placed with expedited shipping will be cancelled. Over 3, 000, 000 happy customers.
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Good. Dust jacket is creased and crumpled, has scuffs. First half of the pages are moderately creased. Corners bumped. Page edges lightly smudged. Text free from marks, highlighting and dogears. A serviceable, though not beautiful, copy.
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Near Fine in Near fine jacket. Black cloth boards in dust jacket, octavo, not illustrated. Book has mild rubbing to boards, binding tight, text clean and unmarked. DJ has gentle shelfwear.
