This updated anthology offers a variety of provocative viewpoints from industry insiders and observers, on journalism, entertainment and the cultural underpinnings of modern communications. The authors discuss literacy, popular culture, and advertising; news and politics; film and music; and television and new media technologies. Individual chapters include T.J. Jackson Lear's survey of the rise of advertising, Leo Bogart's critical evaluation of trends in newspapers and Edward Tenner's assessment of the future of the ...
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This updated anthology offers a variety of provocative viewpoints from industry insiders and observers, on journalism, entertainment and the cultural underpinnings of modern communications. The authors discuss literacy, popular culture, and advertising; news and politics; film and music; and television and new media technologies. Individual chapters include T.J. Jackson Lear's survey of the rise of advertising, Leo Bogart's critical evaluation of trends in newspapers and Edward Tenner's assessment of the future of the Internet. Robert J. Donovan and Ray Scherer cover the entry of television into politics and Douglas Gomery sets cinema and country music against the backdrop of the business interests that sustain them.
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