The book is best suited as a resource for students in seminars dealing with marketing's role in society. At present it is the only book devoted entirely to the linkage between marketing and the quality-of-life concept. Upper-division and graduate collections. Choice This interdisciplinary collection of essays focuses on marketing's ability to improve the prevailing quality of life in a society. It provides general philosophies for marketing practitioners, teachers, and researchers to explore and evaluate, and offers ...
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The book is best suited as a resource for students in seminars dealing with marketing's role in society. At present it is the only book devoted entirely to the linkage between marketing and the quality-of-life concept. Upper-division and graduate collections. Choice This interdisciplinary collection of essays focuses on marketing's ability to improve the prevailing quality of life in a society. It provides general philosophies for marketing practitioners, teachers, and researchers to explore and evaluate, and offers specific criteria for practicing marketing with positive quality of life consequences.
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Add this copy of Marketing and the Quality-of-Life Interface to cart. $14.49, very good condition, Sold by BookHolders rated 5.0 out of 5 stars, ships from Gambrills, MD, UNITED STATES, published 1987 by Praeger.
Add this copy of Marketing and the Quality-Of-Life Interface to cart. $110.99, new condition, Sold by Ingram Customer Returns Center rated 5.0 out of 5 stars, ships from NV, USA, published 1987 by Quorum Books.
Add this copy of Marketing and the Quality-of-Life Interface to cart. $15.95, good condition, Sold by Sessions Book Sales rated 4.0 out of 5 stars, ships from Birmingham, AL, UNITED STATES, published 1987 by Quorum Books.
Add this copy of Marketing and the Quality-of-Life Interface to cart. $21.89, like new condition, Sold by The Book Cellar rated 4.0 out of 5 stars, ships from Nashua, NH, UNITED STATES, published 1987 by Praeger.
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Add this copy of Marketing and the Quality-of-Life Interface to cart. $22.00, very good condition, Sold by LINCBOOK rated 4.0 out of 5 stars, ships from Foster, RI, UNITED STATES, published 1987 by Quorum Books.
Add this copy of Marketing and the Quality-of-Life Interface to cart. $52.71, good condition, Sold by Bonita rated 4.0 out of 5 stars, ships from Newport Coast, CA, UNITED STATES, published 1987 by Praeger.
Add this copy of Marketing and the Quality-of-Life Interface to cart. $92.96, like new condition, Sold by Rob the Book Man rated 4.0 out of 5 stars, ships from Vancouver, WA, UNITED STATES, published 1987 by Westport, Connecticut, U.S.A. : Quorum Books.